Distinctive Online Marketing is built on a philosophy that any size company, regardless of budget, should have access to enterprise level expertise.
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Affordable, all-inclusive digital marketing starter package for small businesses. Website, SEO, AdWords, Social Media and more.
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Affordable, all-inclusive digital marketing starter package for small to medium businesses. Website, SEO, AdWords, Social Media and more.
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Affordable, all-inclusive digital marketing package for established and ecommerce businesses. Website, SEO, AdWords, Social Media and more.
Amanda KrauseFounder | Online Marketing and PPC
Amanda founded Distinctive Online Marketing in 2012 and features over 15 years experience in PPC Advertising and WordPress optimization. Featuring a B.S. in Internet Marketing, AdWords and Bing Certifications and 20 years on the Bass Guitar.
Have you wanted to start with AdWords but severely lack the budget? I have been there a few times and currently just launched a campaign with a very low $300 a month budget. I am going to share with you the hacks I use to launch a low budget campaign that has a global niche. I currently launched an AdWords campaign for AdWords services, which is a ludicrously competitive niche, with an impossibly low budget of $300 a month (or a $3 daily budget). I will publicly share every aspect of this campaign as a case study and to share the intricacies of slowly building an AdWords campaign over time to eventually achieve the results you need. The trick to fast results in an AdWords campaign is a fat budget. Some of us don’t have that luxury. This case study is not for those with a huge budget, in fact, it […]
Are we overthinking search engine optimization? Yes. Perhaps there was a time where it was a valuable use of time to overthink SEO, however that is just not the case anymore. Although there are numerous complaints about Google’s algorithm updates, I can tell you that Google is only making it easier for us to produce high quality SEO, for small business websites, without really thinking about it. There are many who believe that SEO is on the way out. I agree with this to a point, however there has always been “different types” of SEO and I have always made a point to practice the “right kind”, which does not include the following: When you are worrying about how many times a specific keyword appears in each paragraph of your website content. You are overthinking SEO When you are consistently trying to get links back to your website. You are overthinking […]
OK, so you are working through AdWords and setting up a campaign when you notice that there is yet another update that automatically bases location extensions on a Google Places account. What if you don’t have one? What if you are working for a client through MCC? When I first discovered this update, I about pulled my hair out trying to figure out where the heck to setup a location extension. Then I found it…and felt really stupid. What I love about Google changes is that the solution is so obviously hidden. So here it is. First. Don’t setup the location extension when you are setting up the campaign. This is where it gets you. You click on ‘Extend my ads with location information’ hoping to find the familiar form to add an address, only to be greeted by a popup. What the heck? Well just hit the […]